Agency: Zero Billion
Industry: High-Ticket Performance Coaching
Location: United Kingdom
Objective: Establish MindShift Method as the premier mindset coaching brand for elite entrepreneurs, systemize high-ticket client acquisition, and scale revenue without compromising boutique service quality.
MindShift Method, a UK-based transformational coaching practice founded by Olivia Renard, had honed a proven framework to unlock entrepreneurial breakthroughs. Yet, despite life-changing client results, the brand struggled with invisibility in a saturated coaching market, manual lead management, and inconsistent premium client conversions. Zero Billion engineered a holistic brand and operational transformation that delivered €60K monthly revenue, 4-5 premium clients monthly (€7.5K–€12K packages), and 80% discovery call close rates within six months—solidifying MindShift as the go-to authority for high-performing entrepreneurs.
Challenges
MindShift Method’s growth barriers epitomized the coaching industry’s paradox: transformative impact trapped in operational chaos. Olivia’s expertise was overshadowed by generic “life coach” positioning, attracting price-sensitive leads misaligned with her premium offers. Manual outreach consumed 15+ weekly hours with diminishing returns, while an unstructured funnel allowed 70% of inquiries to lapse. Compounding these issues was messaging that failed to articulate her unique neuroscience-backed framework, leaving prospects unable to distinguish MindShift from superficial competitors.
Solution
Brand Repositioning & Digital Ecosystem Revamp
Zero Billion redefined MindShift’s identity around “The Neuroscience of Breakthrough Performance”—a narrative bridging mindset science with entrepreneurial results. Olivia’s website was rebuilt as an authority hub featuring client income timelines, peer-reviewed methodology explainers, and a proprietary “Mindset Audit” tool. Premium visuals and client documentary vignettes elevated perceived value, while a refined “I help” messaging framework targeted 7-figure founders facing growth plateaus.
Precision Audience Targeting
Machine learning optimized LinkedIn campaigns targeting C-suite executives and scaling founders, achieving 3x engagement from qualified prospects. Retargeting sequences leveraged client ROI calculators and “Micro-Win” case studies, converting 58% of abandoned applications into booked consultations.
Client Retention Architecture
Automated workflows nurtured leads through a 5-day “Cognitive Performance Masterclass,” filtering out price-sensitive prospects while warming high-potential clients. The “MindShift Circle” program offered alumni mastermind access and priority rebooking, driving a 40% increase in multi-program enrollments.
Premium Service Monetization
A restructured offer ladder maximized lifetime value:
- Free Mindset Audit: Lead magnet capturing CEO-level pain points.
- 12-Week NeuroPerformance Intensive: €12K package with biweekly brain-mapping sessions.
- Elite Year-Long Mentorship: €75K tier including quarterly retreats and peer accountability pods.
Results
The collaboration generated €60K monthly revenue through premium positioning and automated nurturing. Qualified leads surged by 300%, with 80% converting on discovery calls—a 4x improvement from prior benchmarks. Operational efficiency freed 15+ weekly hours for coaching, while Olivia’s authority grew through features on global stages and a lucrative joint venture with a Fortune 500 education platform.
“Zero Billion transformed me from ‘just another coach’ to a sought-after performance architect. Their systems attract founders who see my fees as investments, not costs. I’m now fully booked with dream clients, scaling impact without sacrificing the personal touch that makes MindShift special.”
— Olivia Renard, Founder, MindShift Method
Zero Billion’s fusion of neuroscience storytelling, precision automation, and premium positioning propelled MindShift Method past “guru” competitors. By replacing manual hustle with client-centric systems, Olivia now leads a coaching brand that scales elite transformations while preserving boutique integrity—proving expertise thrives when strategy aligns with science.